About us
Founded 2012 in Winterthur. Over 50 experts from 21 countries. One mission: digital transformation with a measurable business case – for Swiss and international companies in banking, insurance, industry and travel.
Our mindset
We think in solutions, not in hours. Technology is a means to an end – the end is always a concrete business value. We prefer small empowered teams over large organisations and ship working software, not slides.
Pragmatic to us means the simplest tool that solves the task. Sometimes that is AI, sometimes a plain database, sometimes a workshop. We don't sell what is on our shelf, we sell what you actually need.
Our story
Founded in 2012 as a software house focused on demanding web and mobile projects for Swiss banks and insurers. From 2017 systematic build-up of AI capability – first classic machine learning, later deep learning, computer vision and from 2022 large language models.
Best of Swiss Web Gold in 2019 for the Holcim B2B platform. In the following years several flagship projects: AVA-X Sentinel ACCESS at BVB Stadium (99.82% accuracy), Mobile Community App for Julius Baer, AI-first travel platform with 98% time savings.
Team & location
More than 50 employees from 21 countries – software engineers, AI specialists, cloud architects, designers, consultants. Headquarters in Winterthur, complemented by remote teams. Diversity is not an HR slogan but a deliberate advantage: different perspectives produce better solutions.
Convictions
Business case before technology. Ownership before vendor lock-in. Security and privacy from day one. Long-term partnerships instead of project hopping. Code that is still readable tomorrow. And a team that enjoys coming to work.