From Design Sprint to Fully Functional Application in Just 4 Days

The Classic Problem: From Idea to Product Takes Forever Traditional software development follows a proven, but timeconsuming process: 1. Requirements Gathering (12 weeks) 2. Design and Prototyping (24 weeks) 3. Development (412 weeks) 4. Testing and Improvements (24 weeks) 5. Launch (1 week) Total: At least 23 months, often significantly longer. The problem: Ideas have a halflife. The longer it takes to get from an idea to a functional product, the older the idea is in the end. Markets change, competitors become active, requirements shift. Deep Impact asked itself: Can it be faster? The answer: Yes. With the right process and the right team, it is possible to go from an idea to a fully functional application within 4 days. The 4Day Process: Design Sprint Advanced Day 1: Vision & Foundation