Deep Impact's AI-First Transformation
Deep Impact is at the forefront, ready to take a transformative step forward: Deep Impact is becoming an AI-First company.

English edition — originally published in German as Deep Impact's AI-First Transformation.
The Journey So Far: Continuous Innovation as Our DNA
Deep Impact was founded with a clear vision: to empower Swiss companies with Tailor-Made Software. For over a decade, we have proven that it is possible to create high-quality, specialized software solutions – not as "mass-produced goods," but as tools precisely tailored to our customers' needs.
Milestones of Our Development
| Phase | Period | Description | |-------|----------|---------------| | Phase 1 | 2012-2017 | Specialized Software Development | | Phase 2 | 2017-2020 | Cloud and Digital Transformation | | Phase 3 | 2020-2023 | Venture Building and Ecosystem |
The Next Step: AI-First Is Not Optional
Today, we confront a central reality: Artificial Intelligence is not just changing individual processes – it is changing the fundamentals of how we operate. Those who do not act now will be irrelevant tomorrow.
Deep Impact has therefore decided on a fundamental transformation: We will become an AI-First company.
This does not mean that we will use AI everywhere. It means that AI will become the central thought in everything we do:
In our product development:
Every new product, every feature will be designed through an AI lens.
In our processes:
Administrative tasks will be handled by AI agents.
In our thinking:
We no longer ask "How do we do this?", but "How would AI do this?"
What AI-First Specifically Means for Deep Impact
1. Tailor-Made Software with Intelligent Components
Our Tailor-Made software development will be expanded with intelligent components. Instead of digitizing manual processes, we will automate them with AI. Instead of building static functions, we will create adaptive systems.
Example: A classic CRM becomes an AI-powered system that:
- Automatically qualifies leads
- Intelligently analyzes customer interactions
- Proactively suggests next steps
- Supports sales reps in strategic decisions
2. AI Agents and AI Operators as Standard
AI agents will become a standard building block in our solutions. They automate repetitive tasks, make decisions according to defined rules, and learn continuously.
AI operators coordinate multiple agents – a new layer of intelligence that orchestrates entire workflows.
3. Design Sprint Transformation
Our successful Design Sprint process (4 days from idea to functional prototype) will be expanded with AI-native thinking. This means: Faster, smarter, with AI support.
Concrete Initiatives 2024 and Beyond
Initiative 1: AI Operators for Administrative Processes
We are automating our own administrative processes – with AI agents and operators.
Already in use:
- AI telephone assistant
- AI-powered invoice processing
- Automated project reporting
Next phase:
- Automate HR processes
- Customer inquiry triage with AI agents
- Automated code review and testing
Initiative 2: AI-First Design Sprints
We are developing a new type of Design Sprint that integrates AI intelligence from the outset.
Initiative 3: Venture Scaling with AI
AI is already a core component in our ventures. Now we are scaling these experiences.
Initiative 4: Customer Support and Advisory
We explicitly help our customers enter the AI era.
The Cultural Transformation
Technology is only half the story. The greater transformation is cultural.
New Thinking
"What would AI do?" will become a central question in product development.
New Roles
AI engineers are no longer optional. We are explicitly building a team of AI specialists.
New Metrics
We no longer just measure "completed projects per quarter." We also measure:
- Automation rates in our customer projects
- AI agents deployed in production
- Efficiency gains through AI automation
Conclusion: The AI-First Era Starts Now
Deep Impact will become an AI-First company. This is not a gradual change – it is a fundamental reorientation.
We invite our customers, our partners, and the entire Swiss tech community to join us on this journey. The future will not belong to those who use AI – but to those who integrate AI into their thinking from the very beginning.
We are ready. The era of AI-First solutions begins now.